Bottega Veneta’s summer season 2025 marketing campaign transforms on a regular basis moments into one thing extraordinary. Below Matthieu Blazy’s inventive course, the gathering reimagines energy dressing. It’s not with inflexible tailoring however with fluid silhouettes, daring prints, and an simple sense of play.
Bottega Veneta Summer time 2025 Marketing campaign
The marketing campaign, photographed by Sander Houthuys, options The Ark, a limited-edition collection of animal-shaped seats that add an surprising contact to the visuals. Fashions together with Natasha Poly, Anok Yai, Bhavitha Mandava, Kaplan Hani, Larry Scott, Li Cheng Yuan, Mariana Gonçalves, Marta Freccia, Maysa Barreto, Mike Vasilakis, Mohammed Banze, Nicolo Sala, Penelope Ternes, Ruyu Chen, and Youssef Rocha pose amongst these sculptural creations.
The gathering itself is a examine in contrasts. Placing pleats, flowing materials, and sculptural textures make every look stand out. From vibrant stripes to tactile, nature-inspired elaborations, the designs have fun individuality. Equipment, like woven purses and outsized earrings, improve the look.
The marketing campaign’s dreamlike aesthetic is additional elevated by Lars Timmermann’s video course, bringing The Ark to life by way of animation. The outcome? A vogue story that feels each adventurous and deeply private.