Rihanna is setting the temper for 2025 Valentine’s Day together with her newest Savage X Fenty assortment, and it’s hotter than ever. As with all the things she touches, this drop exudes pure icon standing. So, it’s no shock that when Riri unveiled a Valentine’s Day video marketing campaign showcasing her model’s sultry lingerie line, she delivered it together with her signature aptitude—together with some playful, tongue-in-cheek recommendation on the right way to have a good time the day of affection.
Rihanna’s 2025 Valentine’s Day: Bringing The Love With Savage X Fenty
Captioned “Savage X Fenty Presents: Love Your Means!”, the 90-second promotional clip options Rihanna in a sultry pink and crimson lingerie set from her model as she playfully frosts a cake, all whereas sharing her ideas on the upcoming lover’s vacation. When requested whether or not she prefers Valentine’s or Galentine’s celebrations, the mom of two responded together with her signature appeal: “I’ve performed Galentine’s for, um, a number of years. However it’s very good to have a Valentine.”
As she playfully embellished the cake, Rihanna discovered herself torn between lace and latex. “Relies on the day,” she teased with a wink. When it got here to picking between a romantic getaway or a comfortable evening in, the famous person didn’t hesitate. “I simply need to keep residence… and watch actuality TV,” she confessed, proving as soon as once more that even world icons recognize the easy pleasures of affection and leisure.
Rihanna’s Unconventional Tackle Love Songs and the Savage X Fenty Marketing campaign
When requested about her tackle love songs, Rihanna’s response was swift and unapologetically candid: “Ugh, please! By no means make me a love track!” Her comment highlights her distinctive and refreshingly unconventional method to like and relationships. “That’s corny, belief me. I’ve seen it.”
Alongside Rihanna, the Savage X Fenty Valentine’s Day marketing campaign additionally showcases a surprising roster of A-list celebrities, together with Serena Web page, Kordell Beckham, and TikTok sensations Hayley and Jules LeBlan. “Valentine’s Day is a time to have a good time love in all its kinds,” Rihanna shared in a press release. “At Savage X Fenty, we’re all about embracing love in each manner and creating merchandise that allow folks really feel assured whereas doing so.”
The collections from the Savage X Fenty vacation drop can be found for buy on the model’s official web site or at choose retail areas.
Watch the Marketing campaign
Featured picture: @badgalriri/Instagram
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